Rado
Rado

Florence

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Florence

1960s (revived 2000s)

Vintage-styled women's and unisex dress watches with delicate case shapes.

Category
Dress
Designers
In-house design studio
Case materials
Stainless steel, ceramic
Sizes
30mm–38mm
Dial
Mother-of-pearl, silver
Crystal
Sapphire
Strap / bracelet
Leather or steel bracelet
Movements
ETA quartz, ETA 2671
Movement type
Quartz/automatic
Power reserve
38 hours (automatic)
Water resistance
30m
Complications
Date
Key references
R48912903 Florence
Price band
$900–$1,600
The house

Rado

Pioneer of scratchproof ceramic watchmaking, known for the original 'Master of Materials' Diastar and futuristic case designs.

Founded
1917
Founder
Schlup & Co. (Fritz, Ernst and Werner Schlup)
Headquarters
Lengnau, Switzerland
Signature materials
High-tech ceramic, Plasma ceramic, sapphire crystal cases
Signature movements
R764 (ETA 2671-based), ETA 2824/2892-based automatics
Notable designers
Hans Kocher (Diastar), In-house design studio