Rolex
Rolex

Day-Date

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Day-Date

1956

Nicknamed the 'President', the first wristwatch to display both day spelled out in full and the date, reserved exclusively for precious metals.

Category
Dress watch
Designers
In-house design studio
Case materials
18k yellow, white, and Everose gold, platinum
Sizes
36mm, 40mm
Dial
Stone, lacquer, and metallic dials with President bracelet
Crystal
Scratch-resistant sapphire with Cyclops lens
Strap / bracelet
President bracelet
Movements
Calibre 2236, Calibre 3255
Movement type
Automatic
Power reserve
55–70 hours
Water resistance
100m (10 ATM)
Complications
Day · Date
Key references
128238, 228238, 228239
Price band
$35,000–$75,000+
The house

Rolex

The world's largest single luxury watch brand, renowned for the Oyster case, waterproof reliability, and near-universal recognition of its Crown logo.

Founded
1905
Founder
Hans Wilsdorf
Headquarters
Geneva, Switzerland
Signature materials
Oystersteel (904L stainless steel), Everose gold, Cerachrom ceramic bezels, Rolesor
Signature movements
In-house Calibre 3235, 3230, 4130, 9001 families with Chronergy escapement and Parachrom hairspring
Notable designers
In-house design studio