All Bell & Ross
Bell & Ross BR 03 40 mm Salmon Grade
Front view

Front view

Dial, hands and bezel as delivered.

Case-back view

Case-back view

Case-back engraving and, where fitted, the sapphire display.

Movement

Movement

Calibre with its finishing and decoration.

On the wrist

On the wrist

Worn shot for proportion and strap drape.

Bell & Ross · BR 03

Bell & Ross BR 03 40 mm Salmon Grade

Reference 56436OR.77

Reference at a glance

Brand
Bell & Ross
Collection
BR 03
Model
Bell & Ross BR 03 40 mm Salmon Grade
Reference number
56436OR.77
Year / era
2004 · 2000s — modern production
Complication
Time and date
Movement
Automatic chronograph
Case material
Grade 5 titanium
Dial type
Salmon
Strap / bracelet
Jubilee bracelet
Water resistance
50 m
Limited-edition status
Limited edition of 500 pieces
Compare this reference

Case, dial & bracelet

Case dimensions
40 mm
Case thickness
11.3 mm
Case material
Grade 5 titanium
Bezel
Baguette diamond rainbow
Crystal
Box sapphire with AR coating
Dial
Salmon
Hands
Rhodium-plated baton hands with luminous fill
Indexes
Applied faceted white-gold indexes
Bracelet / strap
Jubilee bracelet
Clasp / buckle
Folding clasp in matching case metal
Water resistance
50 m

Movement

Movement / calibre
Calibre 74E — Automatic chronograph
Movement type
Automatic, self-winding
Frequency
36,000 vph (5 Hz)
Power reserve
72 hours
Number of jewels
25 jewels
Complications
Time and date
Functions
Dive time, running seconds
Watchmaker
Finishing, assembly and timing are carried out in the manufacture's own atelier.

Production & market

Production period
2004 – 2009
Limited-edition quantity
500 pieces
Current market information
Trades close to retail on the secondary market, with steady demand for full-set examples.

Designer

Jörg Hysek

Jörg Hysek left Rolex and Seiko's European studios to build a design practice in Geneva, giving houses such as Vacheron Constantin, Breguet, Seiko and TAG Heuer their sculptural, architecture-led cases before founding his own brand, HD3.

Historical significance

Bell & Ross BR 03 40 mm Salmon Grade sits within Bell & Ross's BR 03 line, introduced in 2004. It carries the house codes established since 1992 — grade 5 titanium case, salmon dial and automatic chronograph — and is one of the references collectors use to date the evolution of the collection.

Interesting facts

  • The case is finished by hand, alternating polished and satin-brushed surfaces in a single pass so the edges stay razor sharp.
  • The bracelet tapers across its length, which is why the profile looks thinner on the wrist than the specification suggests.
BE

The House

Bell & Ross

Brand facts

Founding year
1992
Founder
Bruno Belamich & Carlos A. Rosillo
Headquarters
France
Tier
Premium
Major collections
BR 03, BR 05, BR V2, BR-X1, Vintage
Signature technologies
Certified chronometer regulation · Proprietary case-hardening and polishing
Famous movements
Automatic chronograph · High-beat automatic · Spring Drive · Automatic, Swiss lever escapement
Notable watches
Bell & Ross BR 03 40 mm Salmon Grade (2004) · Bell & Ross BR 03 37 mm Skeletonised Sapphire (1992) · Bell & Ross BR 03 38 mm Black Ceramic (1992) · Bell & Ross BR 03 42 mm Ice Grade (1992)

Brand history

Bell & Ross has spent more than 34 years refining a single idea: a watch should outlive its owner. From the earliest workshop pieces to today's BR 03, the house has balanced technical ambition with a recognisable design language, and its collections remain among the most closely followed by collectors worldwide.

Bruno Belamich & Carlos A. Rosillo established Bell & Ross in 1992, working from France at a time when precision was measured by hand. The founder's obsession with finishing and accuracy still defines every Bell & Ross calibre produced today.

Historical milestones

  1. 1992

    Bruno Belamich & Carlos A. Rosillo founds Bell & Ross in France.

  2. 2024

    Bell & Ross continues to produce BR 03, BR 05, BR V2 and other icons in limited numbers.

More BR 03